What we like about this newsletter content is that it is so timely. As a pharmacy with an online shop, Mulligans used its newsletter as a way to provide support to its patients from afar. ![]() Our next newsletter example comes from Mulligans Pharmacy, although this example is more than just an ecommerce newsletter. Wondering how many images to include in a newsletter? Find the answer and other best practices in our guide to newsletter images. Another CTA button best practice is indicating where you’re sending your subscribers, which is exactly what Stitches n Giggles does here. Placed between sections, they help the newsletter design by dividing up what would otherwise be a long series of images. Next, take a look at the CTA buttons in this newsletter example. Third, it offers value in the form of a sale! Second, mentioning “stocking stuffers” helps grab subscribers’ attention. It read, “Stocking Stuffers – Notion sale.” Though it may not seem like much, it hits three birds with one stone!įirst, it accurately describes the newsletter content. This newsletter’s subject line is worth mentioning too. Instead of just using the holidays as an excuse to run a promotion, Stitches n Giggles also provide value to their customers by featuring small items that make perfect stocking stuffers. This newsletter from Stitches n Giggles is a great example of high-quality holiday marketing. This newsletter example comes from one of their recent email marketing campaigns. Stitches n Giggles is an online shop selling quilting fabric and supplies. There are a number of ways to accomplish these goals, so let’s take a look at what our customers do: Stitches n Giggles
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